After a 10 year absence, we brought back Fruit of the Loom’s most iconic asset, but reimagined them entirely for TikTok. Say hello to the Fruit People.

  • SHORTY AWARD WINNER/STORYTELLING & HUMOR

  • CREATIVE MEDIA AWARDS FINALIST

  • OVER 60 MILLION VIEWS SINCE LAUNCH

  • OVER 600K ENGAGEMENTS

  • 113% INCREASE IN FOLLOWERS

  • 4 INSTANT CELEBS, OVERNIGHT