For NASCAR’s Throwback Weekend, we helped Goodyear throw it back too. This vintage 360 campaign targeted fans on and off the track.
Fans could win limited-edition “Through the Decades” posters via a social sweepstakes.
Our Instagram filter let fans throwback the blimp from anywhere and try on the same vintage swag as our pilots.
We even carried our throwback theme through social and digital with GIFs, banners, and pre-roll.